Deluxe agrees $625m acquisition of payment processor Celero

This acquisition moves Deluxe far beyond its roots in checkbooks and into the heart of modern merchant services. By acquiring Celero Commerce, Deluxe is positioning itself to provide small and mid-sized retailers with a more integrated tech stack. For business owners, this likely means better access to bundled payment processing and consumer financing tools under one roof. Celero is known for its high-touch service and specialized technology for small businesses. Deluxe plans to integrate these capabilities into its existing platform. The goal is to simplify how you manage money, from the moment a customer pays to the moment that cash hits your ledger. If you are currently using Deluxe for payroll or basic merchant services, expect to see new options for point-of-sale financing and streamlined payment workflows soon. This merger is a clear sign that legacy financial providers are racing to provide the same 'all-in-one' convenience that fintechs offer. It suggests that the market for merchant services is becoming more competitive, which usually leads to better features and more aggressive pricing for retailers.

Source: Finextra — Lending

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