Salmon raises funds to double down in the Philippines

Fintech lender Salmon Group has secured $140 million in new funding to expand its consumer lending operations in the Philippines. This includes $90 million in equity and $50 million in bond proceeds. While the news focuses on the Southeast Asian market, it signals a significant trend for global retailers: the rapid expansion of technology-driven consumer credit in emerging markets. Salmon operates as both a bank and a lender, offering point-of-sale financing that mirrors the Buy Now, Pay Later (BNPL) model used in Western markets. For operators, this move highlights the growing capital flowing into alternative credit platforms. These platforms use advanced data analytics rather than traditional credit scores to approve shoppers. The funding will allow Salmon to scale its credit offerings and improve its mobile technology. This expansion is designed to reach the millions of consumers who lack access to traditional credit cards. If you operate in international markets or are watching global trends, Salmon’s growth shows that digital-first lending is becoming the standard for reaching underbanked customers. It proves that flexible, app-based financing is the primary tool for driving retail growth in developing economies.

Source: Finextra — Lending

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