Tabby Raises $230 Million to Expand BNPL Offering

Tabby, a major Buy Now, Pay Later (BNPL) provider, has secured $230 million in new funding, bringing its valuation to a massive $6.5 billion. While based in Saudi Arabia, this move signals the continued global appetite for flexible payment solutions and the massive capital flowing into the BNPL sector. For retailers, this is a clear indicator that consumer demand for installment payments is not slowing down. In fact, it is becoming the expected standard for modern commerce. This funding allows Tabby to broaden its reach across the Gulf region, but the ripple effects matter to domestic operators too. It demonstrates that lenders are successfully navigating regulatory hurdles to gain formal licenses, moving BNPL from a 'disruptive startup' phase into a stable, regulated financial pillar. As these companies grow, they are also expanding into SME (Small and Mid-size Enterprise) finance. This means that in the near future, the same companies providing your customers with credit might also offer you business lines of credit or inventory financing. The blurring of consumer and merchant financing is a trend to watch, as it creates a more unified ecosystem for managing cash flow on both sides of the checkout counter.

Source: PYMNTS

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