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FinTech Leader DigniFi Bolsters Its C-Suite, Appointing Mariana Coontz as Chief Financial Officer and Kristy Nordmann as Chief People Officer - Business Wire

DigniFi strengthens its leadership team with new CFO and CPO appointments, signaling growth and stability for automotive repair financing.

Curated by Financing Your Way from original reporting by Google News: DigniFi. Summary is AI-assisted and editorially reviewed — see our editorial standards.

FYWBy Financing Your Way EditorialJune 20, 2026

DigniFi, a major player in the automotive financing space, has significantly strengthened its leadership team with two key C-suite appointments. Mariana Coontz joins as Chief Financial Officer and Kristy Nordmann as Chief People Officer. For auto repair shops and dealerships using DigniFi, this signal is clear: the lender is stabilizing for long-term growth and scaling its operations. This move follows a period of expansion for the company as it seeks to provide more robust revolving credit lines and installment loans for vehicle repairs and purchases. Coontz brings deep experience in financial planning and capital markets, which is critical for a lender to maintain steady funding sources. Nordmann focuses on talent acquisition and culture. For the small business owner, a stable and well-funded lender means more reliable approval rates for your customers and better support for your service writers. When a financing partner invests in executive leadership, it typically precedes technology upgrades and improved dealer portal experiences. Expect DigniFi to remain a consistent force in the 'Buy Now, Pay Later' space for the automotive aftermarket.

Source: Google News: DigniFi

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