The winter months are fruitful for auto repair business, but the summer season can be slow in comparison.
Your business needs tips to stay afloat during this challenging time. Read on to learn how you can survive during the summer as an auto repair business.
Promote Routine Maintenance
Routine maintenance such as oil changes, tire rotations, even windshield wiper changes often goes overlooked. Summer is a great time to promote routine maintenance to drive traffic to your auto repair business. Since many people take road trips during the summer months, these routine auto repair maintenance jobs become more important. Customers are looking for the best prices and the fastest service.
Sell Memberships
In order to prepare for the winter, customers may be interested in purchasing membership-based plans. These plans will allow them to pay monthly to guarantee repair during the winter months. These memberships also act as a warranty, in the event that anything goes wrong with the vehicle. It is a great way for your company to generate income during the slow summer months.
Offer Auto Repair Financing
While it is more typical for large repair jobs, such as transmission head gaskets and engine repairs, to occur in the winter these repairs also occur during summer months. Prepare your business by offering auto repair financing for those customers with limited capital. By offering auto repair financing your company will turn down less business and you take on zero risks. Your business is paid 2 to 3 days after the customer is approved for auto repair financing and our team at Financing Your Way takes care of monthly payments from there.