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Resilient Shoppers and Confident Small Businesses Drive Enova Lending to Record High

Enova sees record lending growth and improving credit quality, signaling strong consumer demand and better approval odds for retail shoppers.

Curated by Financing Your Way from original reporting by PYMNTS. Summary is AI-assisted and editorially reviewed — see our editorial standards.

FYWBy Financing Your Way EditorialJuly 24, 2026

Enova International is seeing a major surge in lending activity, which signals a green light for retailers who rely on subprime or near-prime financing options. The lender reported a 27% year-over-year growth in originations, meaning more consumers are seeking and receiving credit to fund their purchases. For your business, this suggests that the consumer appetite for spending remains high despite inflation concerns. Even more encouraging is that credit quality is improving; Enova's charge-off ratio actually dropped. This means borrowers are managing their debt better than they were a year ago. Enova’s success is largely driven by their use of machine learning to approve customers who traditional banks might turn away. As they lean further into this technology, the speed and accuracy of approvals at the point of sale are likely to improve. The company also noted a significant rise in small business confidence. If you operate a small-to-midsized retail business, this trend indicates a healthy environment for inventory investment and expansion. With both consumer and small business lending hitting record highs, the outlook for liquid capital in the marketplace is strong for the remainder of the year.

Source: PYMNTS

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